In marketing, what makes you special is your unique selling proposition or USP. You are supposed to find it and exploit it, because it is what sets you apart from your competition and defines you to the public. It should be specific and it should be real. Lots of products claim they are “improved” or [...]
Archive for September 5th, 2008
Header Image by Lisa Helfert
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Follow me on Twitter: twitter.com/dbmc
- @storgaardconley love it! enjoy! 1 day ago
- RT: @RealAge: Boost your natural immunity with these 9 simple strategies: http://tinyurl.com/ybj7knr 1 day ago
- @WWPR The event invite says 3-5 pm but you say noon. Which one is it? 1 day ago
- Who's going? RT: @MktgJobsDC: ONE Party 12/2 6-10p Eye Bar, by @dcadclub @CapitolCom, Capital Cabal, and others http://www.oneholidayparty.com 1 day ago
- RT: @plain_language: If you want to communicate clearly, use positive language...a basic guideline for writing http://ow.ly/AYKO 1 day ago
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